Dubai's Department of Economy and Tourism (DET) has signed a strategic partnership agreement with Hilton, according to a statement.
Publish dateThursday 24 October 2024 - 16:07
According to Amac News: In the announcement of the Department of Economy and Tourism of Dubai (DET), it is stated that this agreement was signed in order to promote and introduce Dubai as a top destination for tourism.
This new phase of their ongoing partnership is in line with the goals of the Dubai Economic Agenda (D33) to further consolidate Dubai's position as a leading global city for business and leisure, building on DET and Hilton's commitment to creating excellence in the tourism sector by creating Emphasizes outstanding experiences for visitors.
The agreement will focus on joint marketing initiatives, including through advertising and social media campaigns, and actively promoting Dubai as a top destination.
Hilton can use DET's training and capacity building provided through the Dubai College of Tourism to enhance team members' skills in areas such as customer service and cultural awareness and ensure high-quality service to visitors.
Hilton is a global hospitality leader with a portfolio of 24 world class brands with approximately 8,000 properties and more than 1.2 million rooms in 126 countries and territories.
Within Dubai, Hilton has 24 hotels under 9 brands, with Embassy Suites by Hilton Dubai Business Bay and Hilton Garden Inn Dubai Business Bay being the latest additions to its collection in the city.
Through strategic partnerships and innovative initiatives, Dubai is changing the tourism landscape, attracting millions of visitors and significantly boosting the city's dynamic economy. After a record 17.15 million international overnight visitors in 2023, the momentum of Dubai's tourism sector has continued through 2024.
From January to August 2024, the city welcomed 11.93 million international overnight visitors, a 7.5 percent increase over the 11.10 million arrivals in the same period last year.
The hotel industry has also performed well, achieving an average occupancy of 76.2% between January and August this year.
This new phase of their ongoing partnership is in line with the goals of the Dubai Economic Agenda (D33) to further consolidate Dubai's position as a leading global city for business and leisure, building on DET and Hilton's commitment to creating excellence in the tourism sector by creating Emphasizes outstanding experiences for visitors.
The agreement will focus on joint marketing initiatives, including through advertising and social media campaigns, and actively promoting Dubai as a top destination.
Hilton can use DET's training and capacity building provided through the Dubai College of Tourism to enhance team members' skills in areas such as customer service and cultural awareness and ensure high-quality service to visitors.
Hilton is a global hospitality leader with a portfolio of 24 world class brands with approximately 8,000 properties and more than 1.2 million rooms in 126 countries and territories.
Within Dubai, Hilton has 24 hotels under 9 brands, with Embassy Suites by Hilton Dubai Business Bay and Hilton Garden Inn Dubai Business Bay being the latest additions to its collection in the city.
Through strategic partnerships and innovative initiatives, Dubai is changing the tourism landscape, attracting millions of visitors and significantly boosting the city's dynamic economy. After a record 17.15 million international overnight visitors in 2023, the momentum of Dubai's tourism sector has continued through 2024.
From January to August 2024, the city welcomed 11.93 million international overnight visitors, a 7.5 percent increase over the 11.10 million arrivals in the same period last year.
The hotel industry has also performed well, achieving an average occupancy of 76.2% between January and August this year.
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Source : news agency wam
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